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Case Study

Scaling a High-Traffic,
Content-Rich
Web Platform

Kassioun Newspaper
Kassioun logo

Kassioun Newspaper Platform

Since launching their website in 2003, and by 2015, Kassioun's website had amassed an expansive content library exceeding 120,000 items across diverse formats and file sizes.
Coupled with a substantial engagement, a user base of over 60,000 daily visitors, the website had become an indispensable asset for the newspaper's operations.

However, the incumbent web platform was plagued by persistent downtime and unacceptable response times, undermining the website's reliability and user experience.

Kassioun turned to our seasoned software engineers for a solution. As a result, an elevated tailored CMS, and a world-class reader experience worthy of Kassioun's name.

Cooperation period

  • 2015 - active

Industry

  • News & Media Publishing

Tech Stack

Java

Swift

NodeJs

React

PHP

MySQL

ElasticSearch

Services Engaged

The Situation

The only thing worse than being blind is having sight but no vision.
Helen Keller

Inefficient, Stagnant, and Costly

Kassioun's global web operations were hindered by an inflexible, siloed technology stack. Their team was dispersed across 3 disparate content management systems, resulting in operational inefficiencies, escalating costs, diminished productivity, and stagnant innovation. Onboarding new journalists, writers, and contributors was painful, often took weeks. The technical team was bogged down managing security patches and software updates across the disjointed systems.

Ill-suited Data Structure

Kassioun's existing content data structure was ill-suited for managing their extensive content library, making it extremely difficult to fetch and deliver the right content. Poor categorization and an unfriendly user experience compounded these issues.

Performance Bottlenecks

The underlying problems in Kassioun's data structure and suboptimal database queries resulted in poor performance, hampering the overall user experience.

Inefficient Content Management Workflow

The legacy content management process required each piece of content to undergo arduous pre-processing to get uploaded to the server. An inefficient and time-wasting workflow, a frustrating and untenable working experience.

The Solution

Elevating Content Management with a Tailored Headless Solution

By implementing an advanced content management framework, optimizing infrastructure, and deploying our state-of-the-art DevOps practices, we transformed Kassioun's web presence into a highly available, lightning-fast digital experience that seamlessly supports their growing audience and content demands.

Headless, Customized CMS for Unparalleled Usability, Scalability, and Performance

Our team architected a cutting-edge, headless content management system tailored to Kassioun's unique requirements. This innovative approach empowered Kassioun with a highly scalable, high-performance platform capable of seamlessly delivering personalized, omnichannel content 24/7/365.

Weeks to hours: User-Friendly CMS and Rapid Onboarding

Our engineers implemented an intuitive, ubiquitous CMS that enabled Kassioun's content creators and newsroom personnel to quickly gain proficiency, reducing onboarding time from many days to mere hours.

Gains in Efficiency and Cost Reduction

Gains in Operational Efficiency and Reduced Total Cost of Ownership. This comprehensive solution optimized Kassioun's web operations, driving significant improvements in efficiency while simultaneously reducing their total cost of ownership.

Enhanced Security through Headless Architecture and Dedicated Support

The inherent security benefits of the headless CMS architecture, combined with our ongoing partnership and collaboration with Kassioun's system administration team, fortified the platform against potential threats.

Powering Blazing-Fast Internal Search

Elasticsearch   |   AI

Delivering Instantaneous Search Results at Scale

Through the integration of a sophisticated search architecture, we empowered Kassioun's internal search engine to deliver up to 50,000 search results in under 20 milliseconds. This lightning-fast performance spanned the entirety of Kassioun's content library, including full platform content, searchable documents, and media - all made possible by leveraging two complementary search technologies.

Elasticsearch for Comprehensive Full-Text Search

We leveraged the industry-leading Elasticsearch solution to power Kassioun's full-content search capabilities, enabling rapid, comprehensive indexing and retrieval of their expansive content repository.

AI-Powered Neural Network Search

Complementing the Elasticsearch-driven full-text search, we implemented an AI-based neural network search engine to further enhance the relevance and accuracy of Kassioun's internal search functionality.

Enhancing the Reader Experience with Dedicated Mobile Apps

App Store
Google Play

Delivering Instantaneous Search Results at Scale

Through the integration of a sophisticated search architecture, we empowered Kassioun's internal search engine to deliver up to 50,000 search results in under 20 milliseconds. This lightning-fast performance spanned the entirety of Kassioun's content library, including full platform content, searchable documents, and media - all made possible by leveraging two complementary search technologies.

Elasticsearch for Comprehensive Full-Text Search

We leveraged the industry-leading Elasticsearch solution to power Kassioun's full-content search capabilities, enabling rapid, comprehensive indexing and retrieval of their expansive content repository.

AI-Powered Neural Network Search

Complementing the Elasticsearch-driven full-text search, we implemented an AI-based neural network search engine to further enhance the relevance and accuracy of Kassioun's internal search functionality.

The Result

Scalable, Streamlined Content Management

Through the implementation of a cutting-edge, headless content management system, we transformed Kassioun's web operations. The new CMS empowered their content creators with an intuitive, user-friendly interface, reducing onboarding time by 50%. This comprehensive solution drove a 35% improvement in operational efficiency while simultaneously reducing total cost of ownership by 55%.

The headless architecture also provided inherent security benefits, fortifying the platform against potential threats. Combined with our ongoing partnership and collaboration, the new CMS addressed Kassioun's pressing needs for reliability, scalability, and high performance.

Blazing-Fast Internal Search

To power Kassioun's 120,000-item content library, we implemented a sophisticated search architecture leveraging Elasticsearch and AI-powered neural networks. This solution enables Kassioun's internal search engine to deliver up to 50,000 search results in under 20 milliseconds, providing their users with an exceptional, lightning-fast search experience.

Dedicated Mobile Apps for Enhanced Reader Experience

To cater to the increasing demand for mobile-friendly content consumption, we developed dedicated mobile apps for Kassioun, available on both the App Store and Google Play. These apps deliver a seamless, engaging reader experience to Kassioun's audience of over 60,000 daily visitors.

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